The Gantry Group
   

ROI/TCO Analysis
Competitive Assessments
Gantry Group ROI Calculators are robust, making it possible for solution vendors to apply the calculator in different ways to quantitatively reinforce their competitive differentiation. The ROI model can be consistently applied to the solution vendor's customers and the customers of their top competitors. When this collected data set is compared and contrasted, differences in economic value delivery are revealed. Key strengths and weaknesses of each offering are exposed. This information is the foundation of a publicized bake-off study, quantitative competitive value analysis or new strategic messaging suite.

ROI/TCO Analysis Services
Quantitative Modeling Tools
Competitive Assessments
Case Studies & White Papers
Sales Training and Support


"Gantry Group's ROI Profile Report of 170 MarkView's impact on Accounts Payable has proven to be our most effective sales and marketing tool. Our prospects were hesitant to make the financial commitments that are required for a capital investment. With this study, they can understand and accept all of the potential areas of savings, and, the empirical evidence of peer corporations motivates them to make the commitment to ROI and payback. Our sales cycle has shortened, and, more importantly, the percentage of prospects who did not take action has been reduced."

Allen Carney
Vice President of Marketing
170 Systems