From: Tom Smith, The President of Association of Confectionery Producers
To: John Jones, A Member of the Association
Subject: Executive Focus Group
Mr. Jones,
This email is sent to you on behalf of the Association of Confectionery Producers (ACP) and
the Gantry Group. The Gantry Group is a market research firm conducting a focus group of
CEOs and technology executives from leading confectionery companies on behalf of one of their
clients and ACP, who are co-sponsoring a technology advisory service specifically tailored to
confectionery industry.I would like to invite you to participate in the focus group study that will assess information
and technology needs of confectionery producers. Your participation will not expose you to
subsequent sales calls, but will allow you to share in the insights revealed by the focus group.This focus group is being conducted online on October 25th at 8 pm EST. It will take
approximately 1 hour and will cover topics that are of prime interest to you and your competitors.
Your responses will be handled carefully and confidentially and the results from this focus group
will not be sold.ACP is co-sponsoring this research to better understand the technology needs of its member
companies and to serve them better. Our client is interested in your feedback about their service
concept, as well as your opinion about the requirements for such a service offering. There will
be questions about your specific company asked in order to organize the data by "profile of
company."In recognition of your time, Gantry Group will make a donation to a charity of your choice in
your name of $100 and will provide you a copy of the results of the focus group.If you are interested in participation in this focus group, please send an email to
<focusgroup@gantrygroup.com>. You will receive an email with instructions as to how to join
the focus group that will take place online, on October 25th.You may also receive another email to remind you about the event as the time approaches.
If you have any questions, please email us at <focus group @acp.com> or call 978-371-7557.
Thank you for your participation,
- Tom Smith, President
The Association of Confectionery Producers